Here’s Your CRM Health Checklist

Here’s Your CRM Health Checklist

Implementing a CRM is just half the task. To make sure the system is doing the work for you instead of vice versa, we’ve put together a health checklist for you. 1. You Should Be Experiencing 50% Productivity Gain If you’re not, it’s because there’s a lack of planning...
What on Earth Is A/B Testing All About?

What on Earth Is A/B Testing All About?

Imagine that you’re in a new city, your phone’s dead and you need information to get to a location. You stop the first person you see (let’s call them A) and ask for directions. A responds with a lot of “I think” and “I’m not too sure”, leaving you more confused than...
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