In today’s rapidly changing retail renaissance, brick-and-mortar locations can be seamlessly woven in with their virtual destinations as a point of competitive differentiation.
How can you drive hyper-personalization across the entire consumer experience?
Nowadays, we live in a world of digital and social media where a brand is no longer defined by its products and proclamations but more so by the sum of their customers’ conversations about it. In many ways, this means that trust gets driven more by a brand’s community than by the brand itself.
What makes Salesforce’s cloud different from others is its metadata-driven software architecture and how it powers multi-tenant application development.
Did you know that the GDPR rules apply to data collected before the regulation came into effect? Read this to ensure you know everything there is to know about the GDPR.
To deliver connected experiences at scale, businesses must have a connected, data-driven view of their customers across marketing, sales, commerce, and service.